Fruth Pharmacy Launches New Technology Prescription Label for Vision Impaired

February 17th, 2015 by fruthpharmacy

Accessa Med is a new technology to make prescription label reading easier for the visually impaired.Charleston, WV (December 5, 2014) – Fruth Pharmacy on Oakwood Road is excited to unveil new technology to make prescription label reading easier for the visually impaired.

Prescription label reading can be difficult for those with poor vision.  Often, the small size of the labels required to fit on the bottle make it difficult for patients to read.  A new technology by Accessamed will soon eliminate this issue for Fruth’s patients.  Accessamed has developed a digital audio label that will speak to the patient.  The label permanently adheres to the prescription bottle or package. A patient simply pushes a red button on the new electronic label and the instructions for taking the medicine will be provided to the patient in a clear and robust voice.  The digital audio label does not require expensive or complicated reading systems for users. The printed label will also continue to be on the prescription bottle.

“We are excited to collaborate with Fruth Pharmacy during this trial for its visually impaired customers,” said Carly Langdon, Executive Vice President of AccessaMed™. “For the blind, low vision and senior communities, taking prescription medication can often be an unnerving and unsafe situation. We find it commendable that Fruth recognizes this and is proactively finding the right solution for its customers.”

Currently, this technology will only be available at select Charleston, Huntington, and Point Pleasant, WV locations until further notice.  Please contact your Fruth Pharmacy for details.


Fruth Pharmacy is a family owned company with 27 stores in Ohio and West Virginia. To learn more about Fruth Pharmacy, please visit our website at


The founders of AccessaMed™ identified the need for accessible prescription drug labeling firsthand. To address the concern, AccessaMed™ created the Digital Audio Label (patent pending), the new generation in accessible prescription drug labeling solution for blind, low vision and seniors. It complies with the Americans with Disability Act and Section 904 of the Food and Drug Administration Safety Innovation Act. For more information, visit our website, Facebook and Twitter. For inquiries, please call (360) 696-5955 or email Be Safe. Be Independent.

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